Sunday, June 7, 2009

Art & Copy

A series of interviews with the people behind some of the most recognisable advertising campaigns of the last several decades. This includes nearly every Apple ad, Nike's "Just Do It" campaign (inspired by the last words of an executed felon), and a number of others.

Overall the film takes a pretty upbeat attitude toward a social structure that most would agree is more bad than not. But it does a good job, because you can definitely come away with a new appreciation for the people who are trying to do something good in spite of what they're getting paid for. Not a ground breaking documentary, but a neat look at some influential people who are heard from very seldom.

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